Comparison
LinkPilot vs T.ly
A team-grade alternative to T.ly with deeper RBAC, audit logs, AI, and conversion-intelligence features.
The verdict: T.ly is good value for a personal or small-team shortener; LinkPilot is the better pick once your team needs real RBAC, audit logs, or conversion intelligence.
T.ly is a popular shortener — friendly free tier, simple UI, and well-known in the lifetime-deal world. It's a fine pick if you need a personal or small-team shortener with branded links and basic analytics.
Where it stops short is real team controls (RBAC beyond a basic team space), audit logs, conversion intelligence (AI, trust score, rule simulation), and a separate secret-sharing workflow.
LinkPilot is a workspace product: five-role RBAC, tenant-scoped audit logs, AI suggestions, secret links, Rule Studio, and an agency console for teams that need redirect logic and conversion intelligence, not just short URLs.
LinkPilot is a workspace product, not just a shortener. Branded short links, mobile/OS-aware deep links, geo and device targeting, Rule Studio (with simulator and shadow mode), AI CTA suggestions, trust scoring, secret links, agency white-label, and a public API ship together in the same product — without an enterprise call.
For a quick link with no account, the free URL shortener is the equivalent of T.ly's front page. Beyond that, link analytics explains what LinkPilot records per click, the UTM builder tags links for campaigns, the custom URL shortener page covers your own domain, the link shortener with branded domains page covers teams, agencies have the URL shortener for agencies page, and pricing is the plan table. Modern link tracking explains what to measure.
T.ly publishes its own pricing and product details at t.ly; the figures on this page were checked against it in July 2026.
Feature comparison
| Feature | LinkPilot | T.ly |
|---|---|---|
| Custom branded domains | Yes | Yes |
| Free tier | Analytics + rules + secret links | Generous, basic stats |
| Team workspaces + roles | 5-role RBAC | Basic team |
| Tenant-scoped audit logs | Yes | No |
| Mobile / OS-aware deep links | Yes | No |
| Geo & device targeting rules | Yes | Basic |
| Rule Studio with simulator + shadow mode | Yes | No |
| Secret links (encrypted, expiring, burn-after-read) | Yes | No |
| File attachments behind passphrase | Yes | No |
| AI CTA + copy suggestions | Yes | No |
| Trust score + safe interstitial | Yes | No |
| Bio link pages | Yes | No |
| Public, shareable analytics URLs | Yes | No |
| Agency multi-workspace + white-label | Yes | No |
| Public API + webhooks | Yes | API only |
| QR codes | Yes | Yes |
What LinkPilot looks like
A demo workspace, not a customer's. Figures are from our own testing.
Pricing tiers, side by side
T.ly details as published July 2026 — plans change; verify current pricing with the vendor.
Free
LinkPilot
Analytics + rules + secret links
T.ly
Generous, no advanced features
Starter
LinkPilot
Custom domain + audit logs + RBAC
T.ly
Custom domain + basic stats
Growth
LinkPilot
AI, secret links, Rule Studio
T.ly
Higher link / click cap
Agency
LinkPilot
Multi-workspace + white-label
T.ly
Not offered
Which should you pick?
Choose LinkPilot if…
- You need real team controls — RBAC, audit logs, per-workspace billing.
- You want rule simulation and shadow mode before publishing redirect logic.
- You also share secrets and want them in the same product.
- You run an agency and need per-client workspaces.
Choose T.ly if…
- You bought into the T.ly lifetime deal and it covers your needs.
- You're a personal user or small team with no advanced needs.
- You don't need audit logs, AI, or rule simulation.
Why teams switch
- Real team controls — five roles, audit logs, and per-workspace billing rather than a flat team space.
- Rule Studio plus shadow mode let you ship redirect logic without breaking active campaigns.
- Secret links and trust scoring cover use cases a pure shortener can't.
- Agency console with white-label workspaces — bring on clients without standing up another tenant.
FAQ
Can I import my T.ly links?
Yes — export your T.ly links to CSV and use LinkPilot's CSV import to recreate them with the same slugs and destinations.
Does LinkPilot have a free tier like T.ly?
Yes. The free plan includes analytics, custom rules, and secret links. Paid tiers add team seats, branded domains, AI, and API access.
What about the API?
LinkPilot ships a scoped REST API (lp_live_* keys) plus outgoing webhooks for click and link events on every paid tier.
Is LinkPilot reliable for high-traffic links?
Yes — redirects resolve through a Cloudflare edge network with regional failover and per-tenant rate limiting.
Do you offer audit logs?
Yes — tenant-scoped audit logs on every paid tier, with hashed IPs and event-level detail.